Grammy award winner (2003), Diddy is entering the race to buy majority of stake in BET Media Group, after Paramount Global announced the network was up for sale. Buying stake will undoubtedly build wealth in the Black Community. His fellow media moguls are Byron Allen and Tyler Perry.
Winning Career of Diddy’s
More than 30 years in entertainment, with his award winning career, he also played a monumental role in launching artists. Diddy is an American rapper, Clothing designer, who occasionally acted. In 1993 Diddy founded an American record label “Bad Boy Records (or Bad Boy Entertainment).” He is also a record producer, who produced several top artists like Biggie Smalls and Mary J Blige in the “90’s and 2000s.”
Black – Owned Global Media Powerhouse
Diddy states that buying majority of stakes in BET would push him to build a “BLACK – OWNED GLOBAL MEDIA POWERHOUSE.” He added, “this powerhouse would lead to develop amazing opportunities in Hollywood.”
Diddy Success in Business
There is no surprise that Diddy has keen interest in the Company and is already the mastermind behind one successful network. P.Diddy knows how to be successful in business. Diddy founded an entertainment empire in the 1990s. In 2013, Diddy launched multi-platform media company REVOLT and he saw new heights in his business. His network reaches to more than 80 million, and became the fast – growing streaming business. He is one of the richest men in the entertainment industry, having an estimated net worth of $1 billion.
Bet Media Group
Robert Louis Johnson was the founder of BET (Black Entertainment Television). BET Media Group includes BET, BET + VH1 and BET’s production arm, BET studios, which is now run by CEO Scott M Mills. The total 2022 revenue for BET media Group was around $1.5 billion.
